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August 2008

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Mulvey Memo


by Tom Mulvey


>CBS4, KCNC-TV announced recently that the station won four regional Edward R. Murrow Awards from the Radio-Television News Directors Association (RTNDA) in key categories including Overall Excellence, Best Spot News, Best Investigative Reporting and Best Feature Reporting. “We are honored to receive these prestigious awards, “TIM WIELAND, CBS4 News Director said. “The judges chose CBS4 as the best news station in our region, awarding us with overall excellence. This truly demonstrates the depth of our news organization - from daily coverage to franchise reporting.” In addition to the award for Overall Station Excellence, CBS4 won a Murrow Award for Best Spot News for extensive coverage of the recent shootings at churches in Arvada and Colorado Springs. Reports from BRIAN MAASS and KEVIN HARTFIELD on problems with the de-icing operations at DIA were honored for Best Investigative Reporting and reporting from CBS4 Anchor JIM BENEMANN and Special Project Producer ViICKI HILDNER on Sgt. Matthew Keil won the coveted Best Feature Reporting award. Each entry will now compete for a National Edward R. Murrow Award. The Radio-Television News Directors Association has been honoring outstanding achievements in electronic journalism with the Edward R. Murrow Awards since 1971. Murrow Award recipients demonstrate the spirit of excellence that Edward R. Murrow made a standard for the broadcast news profession. For more information, call 303-861-4444 or visit www.cbs4denver.com.

McClain Finlon Advertising, an independently-owned, full-service agency , announced recently it was named by BtoB Magazine as one of BtoB's Top Agencies of 2008. McClain Finlon has consistently ranked in the top agencies in America by BtoB Magazine. Celebrating its 26th anniversary this year, Denver-based McClain Finlon Advertising is also ranked in the top 100 agencies in America by AdAge and Adweek. The agency started in a little yellow house in Boulder and is now housed in a 45,000-square-foot renovated warehouse in the Historic Ballpark District. Client experience includes Dell, Breckenridge, CUNA Mutual Group, Johns Manville, Denver Scholarship Foundation, Denver Zoo, Suncor Energy (U.S.A.), State Farm and more. For more information visit www.mcclainfinlon.com.

The Denver Post has a new way for readers to communicate with the paper. Readers can call 303-330-0435 and leave a 30-second message on how they fell about what's on the front page, or an op-ed column or what they think of the editorials. In other words, an audio letter to the Editor. The reader's comments can also be heard by anyone who visits denverpost/com/opinion and clicks on Talk Back. Readers can also go to denverpost.com/videoletters and click on “Add Webcam Comment” to make their own video letter to the editor.

La Voz newspaper has been sold by its co-founder WANDA PADILLA to a group of prominent Latino business people, the paper announced recently. The new owners have promised expansion and growth of Denver's oldest and largest bilingual newspaper. Founded in 1974 by Jose and Wanda Padilla, Wanda has worked at La Voz continuously since that time, though she sold the paper in 1990 and bought it back in 2002. La Voz Publishing Co. Inc. is the new owner.

“The Caterpillar that Roared (subtitled Awakening the Lion Within) is the name of a new book being released in June by Morgan James Publishing. The book is the product of DAN CHRISTOPHERSON and JOSEPH STURNIOLO. Christopherson is a former Sportswriter for two daily newspapers and former Director of Public Relations for what is now Vail Resorts. He and his wife Anne own Christopherson & Co. Communications, an advertising and public relations agency located in Greenwood Village. A former Financial Columnist for The Villager newspaper, Sturniolo is still active in financial planning through his firm Joseph S. Sturniolo & Associates and he is the founder of an organization called ROAR. ROAR is a self-development firm aimed at people who are ambivalent or disquieted about life transitions. More information on the book and ROAR can be found at www.ROARawakenings.com.

Examiner, a daily newspaper delivered for free in Baltimore, Washington and San Francisco by Denver-based Clarity Media Group will now only be delivered on Thursdays and Sundays. Clarity Media says it is increasing the number of Examiner newspapers available at newspaper racks and vendors in those markets while ending six-day-a-week home delivery. It also is moving its Saturday edition to Sunday. Clarity Media, a private company owned by Denver billionaire investor PHILIP ANSCHUTZ, says it is beefing up its Web site in the three newspaper markets and turning examiner.com into an aggregator of news.

Boulder-based Catapult PR-IR, a high-tech public and investor relations firm, announced the addition of Aztek Networks to its client roster. A leading provider of Emergency Stand Alone (ESA) switching products, Aztek, selected Catapult as its public relations firm. Also, Catapult was named by the "Boulder County Business Report" as one of the top private companies in 2007. The Report's Mercury 100 Award is based on a company's average two-year revenues during 2005 and 2006 and celebrates the success of those private companies achieving a high growth rate. Catapult's client roster includes Atmail, Enterprise Management Associates, Envysion, FreeWave Technologies, JNBridge, Subex and. SolutionsIQ. For more information on Catapult, call 303.581.7760 or visit the company's Web site athttp://www.catapultpr-ir.com

Colorado Broadcasters Association (CBA) have scheduled their board meeting for June 27. Other CBA events in June include a News Seminar with AL TOMPKINS of the Poynter Institute on Saturday, June 14, at the Clear Channel Training Room, 4695 South Monaco, and a June 30 Ascertainment Meeting at KRMA-TV6, 1089 Bannock Street. For more information contact CBA President and CEO, MARILYN HOGAN, at 970-547-1388 or email cobroadcasters@earthlink.net.

HostWorks, Inc. announces the addition of web designer CASSANDRA LENZINSKI to its staff. Lenzinski brings design, Flash, Actionscript, HTML & CSS skills to complement HostWorks' web development and hosting services. For more information about HostWorks, go online to www.HostWorks.com.

Effective July 1, 2008, ROGER OGDEN, former President of Gannett Broadcastings and former General Manager of Denver television stations, has joined the board of E.W Scripps Co., the parent of the Rocky Mountain News. Scripps is splitting into two publicly traded companies. Scripps Networks Interactive will include the cable networks and online comparison-shopping sites Shopzilla and uSwitch. The other company will include newspapers in 15 markets and ten television stations.

Thayer Media promoted KELLY ROONEY to Media Assistant and named JENNIFER COCSA Receptionist, JEFF PUGEL Account Director and MICHELLE WATSON Media Planner/Buyer...... Carma promoted JAMES SCHWARTZ to Manager of Marketing for its master-planned communities in Colorado, New Mexico and Missouri...... MELISSA MORAN, former Public Relations Coordinator for the City of Fort Collins and Marketing Manager at Foothills Mall, has been named Property Manager at Front Range Village shopping center, which opens July 27 in Fort Collins...... JOHN STRASSNER joined KWGN-TV CW2 as Director of Sales...... TINA SCHWAB was named Marketing Director at Ad Publishing Source...... STACY RIVERA was named Director of Communications at the Colorado League of Charter Schools...... Denver-based sandwich chain Spicy Pickle recently launched a $350,000 billboard advertising campaign...... MELANIE GOETZ, Owner of Hughes & Stuart Marketing, has been scheduled to be featured on Heartbeat of America, a television show that profiles small companies...... The Colorado Community Health Network, which represents Colorado's 14 Community Health Centers, signed on as a new client of Dovetail Solutions...... ROB LAFRATE joined ONE-FM and 101.5 Martini Radio, owned by Denver Radio Company, LLC., as Director of Sales...... ERIC JACKSON was named Senior Vice President, Global Corporate Communications at Western Union...... In May, the Boulder Daily Camera let go off nine of its 155 employees in response to reduced revenue from a nationwide decline in classified advertising...... CHRISTINE CHIN, President and Publisher of The Coloradoan in Fort Collins since 2005, resigned last month, citing family and personal reasons...... Sapiro Art Consultants has relocated from Greenwood Village to 1732 Wazee Street...... Gap Broadcasting II LLC named SAMUEL WELLER Managing Director at Gap Broadcasting Group LLC. ERIC HELLUM replaces Weller as President of Gabwest and joins the board of directors....... DEBBIE ALTHER was promoted to Vice President of Program and Promotion Planning and Scheduling at Starz Entertainment LLC...... BRUCE DAWSON was named Senior Vice President of Marketing at Envysion Inc...... BtoB Magazine named 90octane one of he nation's top interactive agencies in its 2008 Top Agencies Special Report...... MEGAN CARRAWAY, former Marketing Coordinator for Cherry Creek Shopping Center, joined the sales and leasing team in the Denver office of Crimson Services......


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